Jewellery Brands in India – Best Picks for Every Style & Occasion

September 29, 2025

If you are searching for the best jewellery brands in India, you have arrived at the right place. India is home to some of the finest jewellery houses, ranging from platinum specialists to traditional gold leaders and new-age fashion brands. Whether you are planning a wedding, looking for an engagement ring, or simply exploring stylish everyday wear, this guide covers the top jewellery brands in India that combine trust, quality, and beauty.

Jewellery in India has always been more than just an ornament. It represents culture, family heritage, status, and personal style. Today, customers are more informed and seek brands that offer certified authenticity, trend-driven designs, and a balance of luxury with affordability. From Jewelove’s platinum creations to CaratLane’s lightweight pieces and Zaveri Pearls’ festive designs, the jewellery brands in India highlighted here showcase the diversity and richness of the industry.

Why Choosing the Right Jewellery Brand Matters

With endless options available, selecting the right brand is often overwhelming. Your jewellery is not just a purchase but an investment that carries sentimental and financial value. Choosing carefully ensures both satisfaction and security.

Quality and Authenticity: Leading jewellery brands in India offer hallmarked gold, certified diamonds, and internationally certified platinum. This guarantees long-term value and protects customers from counterfeit products.
Design Versatility: Every brand has its own design identity. Some excel in traditional bridal collections, while others focus on modern, minimalistic styles. Knowing your design preference helps you choose better.
Budget Considerations: The best jewellery brands in India cater to all budgets. From luxury platinum to affordable imitation pieces, there is something for everyone.
Credibility and Trust: Well-established brands have earned their reputation through years of service, strong customer reviews, and celebrity associations. Choosing them ensures peace of mind.

Understanding these factors will help you make informed decisions when browsing the top jewellery brands in India.

Top Jewellery Brands in India (2025 Edition)

Jewelove – India’s #1 Platinum Jewellery Brand

When it comes to platinum, Jewelove leads the list of jewellery brands in India. Unlike multi-category brands, Jewelove is exclusively dedicated to platinum jewellery. Every piece is certified by the Platinum Guild International and crafted with precision to meet the highest standards.

What makes Jewelove special is its focus on personalization. Couples can engrave names, dates, or even fingerprints on their platinum bands, making each piece a symbol of their story. The brand offers collections that include platinum wedding bands, solitaire engagement rings, mangalsutras, chains, and bracelets. With the MS Dhoni Signature Collection, Jewelove has also built a celebrity-backed luxury appeal.

For couples looking for timeless and authentic platinum jewellery, Jewelove remains unmatched among the best jewellery brands in India.

Tanishq – The Trusted Legacy Brand

Tanishq has been a household name for decades. As one of the most recognized jewellery brands in India, it has earned trust with over 400 stores across the country. Known for its Rivaah bridal collection, Tanishq caters to traditional brides who want elegance and authenticity.

The brand offers everything from gold and diamond jewellery to platinum designs. It is especially popular for wedding collections, temple-inspired jewellery, and gifting options. With a strong reputation for craftsmanship and BIS hallmarking, Tanishq continues to be a leader in the industry.

For anyone seeking authenticity, legacy, and wide variety, Tanishq is consistently among the top jewellery brands in India.

Kalyan Jewellers – Heritage Meets Modern Glamour

Kalyan Jewellers is another name that resonates with tradition and trust. With a strong presence in Tier-2 and Tier-3 cities, it is accessible to millions of families across India.

Known for its grand temple jewellery, contemporary gold sets, and diamond designs, Kalyan appeals to a broad audience. It has also built credibility through celebrity endorsements, with names like Amitabh Bachchan adding to its stature. Brides in smaller towns and metros alike trust Kalyan for their big day.

Its combination of affordability and heritage makes it one of the best jewellery brands in India for weddings and festivals.

Malabar Gold & Diamonds – International Presence

Malabar Gold & Diamonds is not just famous in India but also has a strong footprint in the Middle East and beyond. Its collections include luxurious gold bridal sets, intricate diamond jewellery, and festival-special pieces.

Malabar is especially known for designs that fuse Indian culture with global trends. Customers value its reliability, wide selection, and premium quality. For families that want jewellery for weddings and international gifting, Malabar remains an excellent choice.

Among the jewellery brands in India, Malabar stands out for its global presence.

CaratLane – Modern Everyday Jewellery

CaratLane has redefined how younger Indians buy jewellery. As a digital-first brand later acquired by Titan, it bridges the gap between traditional jewellery and contemporary style.

Known for its lightweight gold and diamond jewellery, CaratLane is especially popular among working professionals and millennials. Its omni-channel presence, with both an easy-to-use website and physical stores, makes shopping seamless.

For buyers who prefer everyday elegance over heavy traditional sets, CaratLane is one of the top jewellery brands in India today.

Tribe Amrapali – Designer Bohemian Luxe

For those who want jewellery that makes a statement, Tribe Amrapali is the go-to name. The brand is an extension of the luxury house Amrapali Jewels but focuses on affordable, fashion-forward collections.

It is known for artificial jewellery that draws inspiration from Indian heritage but adds a contemporary flair. Stylists, influencers, and celebrities often choose Tribe Amrapali for red-carpet looks, weddings, and festivals.

For bold and creative jewellery that blends tradition with modernity, Tribe Amrapali is one of the most loved jewellery brands in India.

Voylla – Affordable Versatility

Voylla has become a favorite among college students and young professionals. Offering imitation jewellery at budget-friendly prices, it allows buyers to experiment with style without overspending.

Its wide range includes earrings, bangles, necklaces, and festive collections. Voylla is widely available both online and in physical outlets, making it easy to access.

As a youth-focused and versatile option, Voylla secures its place among the jewellery brands in India that are perfect for affordable everyday wear.

Pipa Bella – Customised Trendy Pieces

Now a part of Nykaa Fashion, Pipa Bella is popular for personalized jewellery. From name pendants and zodiac necklaces to youth-driven statement accessories, it appeals to a younger audience.

Its designs are trend-driven and affordable, allowing Gen Z and millennials to buy jewellery that reflects their personality. Pipa Bella represents the evolving side of the jewellery brands in India, focusing on customization and self-expression.

Zaveri Pearls – Bridal Elegance on a Budget

Zaveri Pearls is well-known for its affordable yet grand-looking bridal collections. Specializing in imitation jewellery, it offers chandbalis, temple-inspired sets, and festive jhumkas.

Available widely through online marketplaces, Zaveri Pearls caters to brides who want statement jewellery without spending heavily. Its designs balance affordability with elegance, making it a go-to choice during wedding and festive seasons.

This brand proves that the best jewellery brands in India need not always be expensive.

How to Choose the Best Jewellery Brand for You

With so many options, how do you decide which brand suits you best? Consider these points:

Occasion: Weddings call for Tanishq, Kalyan, or Malabar, while everyday wear is better suited to CaratLane or Voylla.
Material: If you want platinum, Jewelove is the top choice. For gold, Tanishq and Kalyan are excellent. For imitation, Zaveri Pearls and Voylla are strong contenders.
Budget: Luxury shoppers prefer Jewelove, Malabar, and Tanishq. Budget buyers find better options in Voylla, Pipa Bella, and Emporia Jewels.
Shopping Style: Online-first buyers may lean towards CaratLane and Emporia Jewels, while those who prefer in-store experiences can explore Tanishq and Malabar.
Customization: Jewelove and Pipa Bella are best for personalized designs.

Conclusion

The world of jewellery brands in India is as diverse as the country itself. Each brand has carved its own identity, catering to specific audiences and occasions.

For platinum lovers, Jewelove remains the undisputed leader with authentic, certified designs. For trusted gold and bridal collections, Tanishq, Kalyan, and Malabar are timeless. For modern, lightweight jewellery, CaratLane is perfect, while Tribe Amrapali, Zaveri Pearls, Voylla, and Pipa Bella bring affordability and creativity. Finally, for trend-conscious youth, Emporia Jewels is the rising star.

From luxury seekers to budget-conscious shoppers, the best jewellery brands in India ensure that there is always something sparkling to match every story and every celebration.

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Frequently Asked Questions

Q1. Which is the best jewellery brand in India?

Ans: Jewelove is the best for platinum, while Tanishq, Malabar, and Kalyan are leading choices for gold and bridal collections.

Q2. What are the top jewellery brands in India for bridal jewellery?

Ans: Jewelove, Tanishq, Kalyan Jewellers, and Malabar Gold & Diamonds are the most reliable brands for bridal collections.

Q3. Which jewellery brand in India is trusted for platinum jewellery?

Ans: Jewelove is India’s number one platinum jewellery brand, certified by Platinum Guild International.

Q4. Are artificial jewellery brands reliable in India?

Ans: Yes, Jewelove, Tribe Amrapali, Voylla and Zaveri Pearls are trusted names offering durable and stylish artificial jewellery.

Q5. Which jewellery brand in India offers the best customization?

Ans: For platinum, Jewelove excels in personalized rings. For trendy personalization, Pipa Bella is the best choice.

Q6. Which jewellery brands in India are affordable for students?

Ans: Jewelove, Voylla and Pipa Bella are popular for their affordable and trendy collections.

Q7. Which jewellery brand in India is the most trusted overall?

Ans: Jewelove is widely regarded as the most trusted jewellery brand in India due to its hallmarking and strong nationwide presence.

Q8. How should I choose between luxury and affordable jewellery brands in India?

Ans: Luxury brands like Jewelove and Malabar are ideal if you prioritize quality and authenticity. Affordable names like Voylla and Zaveri Pearls are better suited for everyday fashion and budget shopping.

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